As part of my virtual book tour, I stopped by Fizzle to talk about:
and my new book:
Doesn’t matter what surf board you’re riding, if the wave is too small it can’t generate enough lift to catch your board and make it flow. The same is true with your marketing.
If you can’t generate a large enough swell with your website, your emails, your headlines, your social media, your customers WON’T catch your waves.
I call this resonance. The deeper you can resonate with your customers, the more effective everything is.
And today on the show we have, what I call, a resonance expert.
Listen to the Podcast:
Check out more of my Virtual Book Tour here!