The Science of Succeeding with People
By: Vanessa Van Edwards
Do you wish you could decode people? Do you want a formula for charisma? Do you want to know exactly what to say to your boss, your date or your networking partner? You need to know how people work.
As a human behavior investigator, Vanessa Van Edwards studies the hidden forces that drive our behavior patterns in her lab—and she’s cracked the code. In Captivate she shares a wealth of valuable shortcuts, systems and behavior hacks for taking charge of their interactions at work, at home, and in any social situation. These aren’t the people skills you learned in school. This is the first comprehensive, science backed, real life manual on human behavior and a completely new approach to building connections.
Just like knowing the right formulas to use in chemistry, or the right programming language to write code, the hacks in this book are simple ways to solve for people. For example:
- The Social Game Plan: Every party, networking event and social situation has a predictable map – discover how to work a room and the sweet spot for making the most connections.
- The 7 Microexpressions: Learn how to speed-read the 7 universal facial expressions and how they can be used to predict people’s emotions.
- Conversation Sparks: All conversations can be hacked—if you know how certain words generate dopamine in the people you meet.
When you understand the laws of human behavior you can get along with anyone, and your influence, impact, and income will increase as a result. What’s more, you will improve your interpersonal intelligence, make a killer first impression, and build rapport quickly and authentically in any situation—negotiations, interviews, parties, and pitches. You will never interact in the same way again.
Watch the Official Captivate Trailer:
Vanessa Van Edwards is a behavioral investigator at her human behavior research lab, the Science of People. She is a professional people watcher—speaking, researching and cracking the code of interesting behavior hacks for audiences around the world. She is a columnist for Entrepreneur Magazine and the Huffington Post. Her popular courses on Creative Live and Udemy have over 120,000 enrolled students. She’s been featured on NPR, CNN, Forbes and USA Today, but more importantly she’s addicted to sour patch kids, airplane coffee and puppies.
Captivate has been named by iBooks as one of the Most Anticipated Nonfiction Books of 2017!