Everyone You Meet


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The National Bestseller Translated To 16+ Languages

About Captivate

The science of succeeding with people

Captivate: The Science of Succeeding with People Overview

This is the first comprehensive, science backed, real life manual on human behavior and a completely new approach to building connections.

captivate 3d cover, captivate book 3d cover

You need to know how people work. As a human behavior investigator, Vanessa Van Edwards studies the hidden forces that drive our behavior patterns in her lab—and she’s cracked the code. In Captivate she shares a wealth of valuable shortcuts, systems and behavior hacks for taking charge of their interactions at work, at home, and in any social situation. These aren’t the people skills you learned in school.

Just like knowing the right formulas to use in chemistry, or the right programming language to write code, the hacks in this book are simple ways to solve for people.

When you understand the laws of human behavior you can get along with anyone, and your influence, impact, and income will increase as a result. What’s more, you will improve your interpersonal intelligence, make a killer first impression, and build rapport quickly and authentically in any situation—negotiations, interviews, parties, and pitches. You will never interact in the same way again.

PS — Do you like audiobooks? Vanessa reads the audio version of Captivate. Be sure to check it out.

Here are just a few of the hacks you’ll learn to get along with anyone…


Discover how to work a room and the sweet spot for making the most connections. (Hack #1)


Learn how the 7 universal facial expressions can be used to predict people’s emotions. (Hack #6)


All conversations can be hacked by generating dopamine in the people you meet. (Hack #3)

Skills you will learn in Captivate:

How To Work
A Room

(Chapter 1)

How To Make a Lasting First Impression

(Chapter 2)

How to Give The Perfect

(Chapter 2)

How to Push
hot Buttons

(Chapter 3)

How to Decode
the Face

(Chapter 6)

How to take the perfect selfie

(Chapter 6)

How to stop being boring

(Chapter 8)

How to be a great story teller

(Chapter 10)

How to empower people

(Chapter 11)

How to be socially attractive

(Chapter 12)

How to say no

(Chapter 13)

About Science of People

Our mission is to help you achieve your social and professional goals faster using science-backed, practical advice.

Our team curates the best communication, relationship, and social skills research; turning into actionable and relatable life skills.

Science of People was founded by Vanessa Van Edwards, bestselling author of Captivate: The Science of Succeeding with People and Cues: Master the Secret Language of Charismatic Communication.

As a recovering awkward person, Vanessa helps millions find their inner charisma.

“I believe people skills are the missing ingredient to your success. When you know how to pitch yourself, make memorable conversation and build relationships everything becomes easier. You make more money. You have more friends. You feel more fulfilled. PQ is the new IQ.”

– Vanessa Van Edwards
Author, Captivate

Vanessa talks Captivate on CBS News this Morning

How to navigate networking events and leave a lasting impression

Praise for Captivate

“Everything Vanessa does is captivating, but this book is her masterpiece. Nearly every page contains surprising insights and practical tips to help you succeed more in life.”

Chris Guillebeau

Bestselling Author, Born of This and The $100 Startup

“In Captivate, Vanessa Van Edwards has not only decoded the secret formula for what makes people tick, she also explains how to harness and put into action that power for good inside your career, company, or cause.”

Jordan Harbinger

Self-proclaimed Loudmouth, Art of Charm

Captivate is Perfect. Packed full of useful information – it’s a must read.”

Joe Navarro

Bestselling Author, What Every BODY is Saying

“There is a big difference between faking your way into building relationships and deeply understanding the science of what makes people tick, so that you can naturally and effectively connect with them. Captivate teaches this science in a fun and accessible way, so that you apply the learning in your everyday life, growing your network, influence and impact.”

Pam Slim

Author, Body of Work and Escape from Cubicle Nation